Google Analytics 101
This webinar replay will introduce key concepts such as Source, Website Visitor, Website Visits, and more. You'll learn how to set up Google Analytics 4 (GA4), and explore the sales funnel including Acquisition, Engagement, Monetization, and Retention. This webinar is a valuable resource for businesses and agencies looking to make data-driven decisions and enhance their digital presence.
What you’ll learn
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Key concepts of Google Analytics such as Source, Website Visitor, Website Visits, Website Engagement/Events, and Bounce Rate, and their importance for making data-driven decisions.
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How to set up and use Google Analytics 4 (GA4) which includes creating a GA4 property, setting up data streams and installing GA4 configuration.
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How to utilize Google Analytics for exploring and analyzing the sales funnel, including acquisition/brand awareness, engagement/consideration, monetization/conversion, and retention.
Course FAQ
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While you can't ask questions during the webinar replay, you are welcome to reach out to us via email or the contact form on our website with any queries. We'd be more than happy to assist.
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There are no prerequisites for watching this webinar replay. However, having a basic understanding of digital marketing can enhance your learning experience.
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Absolutely! The replay is available for you to watch at your convenience. Just make sure to have a stable internet connection for the best viewing experience.
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Yes, the webinar replay is designed to cater to both beginners and those with some prior knowledge of Google Analytics. The content covers foundational concepts making it an ideal learning resource for beginners.